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All 3 sticks.The only makeup you'll ever need.

Natural moisturiser with pearl for moist dewy skin. 

Adds a subtle sheen to make your skin glow. 

Buildable blush for lips, cheeks & eyes to bring out your natural colour. 


Get it - with fully tracked delivery.

"I've thrown out my entire make up bag. These are all I need" Pippa, 54

Introducing your effortless makeup routine specifically designed for 50+ women. Replace your products with 3 multitasking sticks for a look which perfectly suits your stage in life.

✓ 3 sticks for simple 2 minute makeup.

✓ For all skin tones (including sensitive skin).

✓ Works with wrinkles not against them!

✓ Can be used with or without foundation.


Given up on makeup? Not sure what suits you anymore? Don't worry, Violet Jordan has you covered. Glow & Go, our cruelty free makeup is the only thing you need. 

My look and the way I feel about myself has been transformed.  

I'm encouraging other midlife women to throw off society's invisibility cloak - we are more powerful and relevant than we know!

Alison, 64, Birmingham

This makeup gives you a very natural look. Simple, easy...I really like it.


At 55 years old I'm loving midlife. I prefer my makeup routine to be quick and easy with as few products as possible. Violet Jordan provides all the products I need. Life is too short to spend hours on your makeup!

Ashley, 55, Dorset

    • The Glow & Go Routine

      Your simple 3 step makeup look.
      Create a natural and elegant makeup look in minutes. 


      Step 1: 

      Dew - a natural moisturiser with subtle illumination for the face. Eyes, lips, dry skin patches, or anywhere you need moisture. 

      If you wish to wear a little foundation, put this on first. 
      Then, apply Dew around your eye area, lips, forehead and cheeks. These areas can need a little extra moisture. This creates a moisturising base to soften and illuminate your skin for a natural, dewy look. 

      Click Here For Ingredients

      Ricinus Communis(Castor) Seed Oil (Moisturising, Skin Conditioning), Isopropyl Myristate (Emollient), Rhus Verniciflua Peel Cera, (Skin Protection and Emollient) Prunus Amygdalus(Apricot)Dulcis Oil (Moisturising, Skin Nourishment), Lanolin (Skin Replenishing), Copernicia Cerifera Cera (Glossy Shine), Mica, (Colour) Euphorbia Cerifera Cera (Skin Barrier Protection), Borago(Borage Oil) Officinalis Seed Oil (Moisturising), Hydrogenated Microcrystalline Wax (Emulsifier), Boron Nitride (Increases Absorption), Hydrogenated Jojoba(Jojoba) Oil (Skin Restoring, Skin Replenishing, Moisturising), CI 77891 (UVA/UVB filter), Tocopherol (Vitamin E, Antioxidant) Vanilla Planifolia(Vanilla Oil) Fruit Oil, (Skin Soothing, Antioxidant) Tin Oxide (Enhances Absorption).

      Paraben Free | Non Sticky Formula

      Step 2

      Pearl - a sheer highlighter for eyelids, corners of eyes, brow bone, cheekbones and nose. 

      Apply to your eyelids and the inner corners of your eyes. You can layer the product for a more intense colour. Then apply to your cheekbones, under your brow bones and to your cupid’s bow. Blend using your fingertips.

      Click Here For Ingredients

      Ricinus Communis (Castor) Seed Oil (Moisturising, Skin Conditioning), Mica (Colour) Isopropyl Myristate (Emollient), Prunus Amygdalus (Apricot) Dulcis Oil (Moisturising, Skin Nourishment), Rhus Verniciflua Peel Cera, (Skin Protection and Emollient), Lanolin (Skin Replenishing), Copernicia Cerifera Cera (Glossy shine) Euphorbia Cerifera Cera (Skin Barrier Protection), Borago (Borage Oil) Officinalis Seed Oil (Moisturising), Hydrogenated Microcrystalline Wax (Emulsifier), CI 77891 (UVA/UVB filter), Boron Nitride (Increases Absorption), CI 77491(UVA/UVB filter), Hydrogenated Jojoba (Jojoba) Oil, Synthetic Wax (Texture Enhancer), Tocopherol (Vitamin E, antioxidant, Skin Repair), CI 42090 (Colour), Vanilla (Vanilla Oil) Planifolia Fruit Oil (Skin soothing, Antioxidant), Isopropyl Titanium Triisostearate (Emulsifier).

      Paraben Free | Non Sticky Formula | Crease Resistant

      Step 3:

      Berry - a creamy soft red, designed to suit all skin tones. For lips, cheeks and forehead.

      Adds a flush of colour to anywhere you would naturally blush. Use on your cheeks and anywhere else you want to add colour. Berry also replaces your lipstick. Apply to your lips directly from the applicator or with your fingertips.

      Click Here For Ingredients

      Ricinus Communis (Castor) Seed Oil (Moisturising, Skin Conditioning), Isopropyl Myristate (Emollient), Prunus Amygdalus (Apricot) Dulcis Oil (Moisturising, Skin Nourishment), Lanolin (Skin Replenishing), Rhus Verniciflua Peel Cera (Skin Protection and Emollient), Mica (colour), Copernicia Cerifera Cera (Glossy Shine), Euphorbia Cerifera Cera (Skin Barrier Protection), Borago (Borage) Officinalis Seed Oil (Moisturising), Boron Nitride (Increases Absorption), Hydrogenated Microcrystalline Wax (Emulsifier), Synthetic Wax (Texture Enhancer), CI 77491 (UVA/UVB Filter), Hydrogenated Jojoba (Jojoba) Oil, CI 15850 (Colour) CI 42090 (Colour), Tocopherol (Vitamin E, Antioxidant), Vanilla Planifolia (Vanilla Oil) Fruit Oil (Skin Soothing, Antioxidant), Isopropyl Titanium Triisostearate (Emulsifier).

      Paraben Free | Non Sticky Formula

    Midlife Women Are Saying....

    "This set has seriously changed my thoughts on makeup. So easy to use and the outcome is fabulous" - Tracy

    Frequently Asked 

    What does each colour do?

    These makeup sticks are designed to be used together as a set. Because they are buildable they suit all skin tones. So, no more worries about choosing the wrong shade. 

    Berry: A soft shade of red, this colour is sheer and buildable so it lets your own skin tone show through. Apply sparingly with your fingertips if you want a lighter result, or layer up heavily using the stick applicator for a brighter, bolder result. 

    Pearl: A shimmery taupe. A sort of neutral pink. Adds just the right amount of sparkle without being glittery.

    Dew: A barely there colour, with a hint of pearlescence to illuminate your natural features and add moisture where you need it most (eyes, brow bone, cheeks).

    If you run out of one stick before the others, you can replace them individually. 

    How does it feel on your skin?

    Glow & Glow is light and breathable, not claggy and cakey like many foundations and powder based makeup products. 

    Can I still use foundation?
    You do not need to use foundation with Glow & Go.  

    However, if you feel more comfortable keeping some coverage, then you can absolutely use your favourite foundation. 

    We encourage you to go with a little less foundation each day. Your skin will thank you for it. 
    I'm not sure what suits me anymore...
    This is the #1 issue our customers struggled with before finding Violet Jordan products. 

    Powders can accentuate wrinkles. Creams can feel claggy. What used to work no longer feels comfortable. You end up spending a fortune on products which just don't suit. 

    The Glow & Go sticks remove that headache. The enclosed booklet which arrives will your sticks will tell you everything you need to know about applying your new makeup routine. 
    How long will they last?
    Even when applied generously, the Glow & Go will last for months on end. 

    Dew - 2-3 months.
    Berry - 3-4 months.
    Pearl - 3-4 months.
    I've got sensitive skin...
    The Glow & Go contains no skin sensitizers or harsh chemical ingredients, perfect for sensitive skin. 

    As with all makeup you should still patch test a small area of skin before use. 
    Where is Glow & Go made?
    Glow & Go is made in the UK. Most makeup these days is made in China or Italy. Brands do this to save costs. We never will.

    Upgrade To Glow & Go + Mascara

    Get The Glow & Go Set plus our brand new Vegan Mascara. Comes with Free Delivery.

    Customer Reviews

    Based on 349 reviews
    Essentials Set

    Go & Glow set is really good & very versatile. I don't like wearing foundation so this suits me. I have very sparse short eyelashes but the mascara did enhance them & didn't irritate. The Deep Clean & the multi tasker were lovely to use & I loved the packaging. Unfortunately my skin did sting after using them but I do have very sensitive skin. I will try again but perhaps introduce them to my routine more slowly. Overall lovely products.

    Mia Parkinson
    Love it

    Best blush ever ☺️

    Sandra Martin
    Glow and go Dew

    Love this Dew product, I use it every day for a lovely creamy glow. It is particularly good for taming and holding eyebrows

    Mary Juniper

    Have used the Glow and Go before and it’s a great product and will order again. First time using the mascara, really good, goes on easily and no clog….would like to see an option to have it in brown or brown/black rather than just black, but a great product and would certainly recommend.

    ❤It❤ 👁

    Brought this for the first time after seeing an advert on social media. I'm 52 and never really been interested in make up virtually what little I did wear was not great ( powder eyeshadow pallette) and I have been looking for a creamier type make up which the experts say is better for someone of my age. I started looking at your web page and reviews and decided to take the plunge of ordering the Glow and Go set along with the mascara. I absolutely love it all, totally converted and will start spreading the word that is Violet Jordan! So easy to use ( I'm awful applying make-up as it is) ❤ how each 3 items can be used for different's time to get experimental , never have I been so excited to use make-up.